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Resource Center

 

The MarketTools CustomerSat Resource Center contains a wide range of white papers, articles, case studies, data sheets, and archived newsletters. Want to learn the best techniques for designing survey questionnaires? Decide when to use mean scores vs. top-box percentages? Measure the ROI of a customer feedback system? You'll find the information you need here.

Webinars

Title

A New Force for Customer-Centric Innovation
Windows Media Player (.wmv)
Wendy Close, CRM Success Expert at Salesforce.com, explains the benefits of integrating customer feedback with your CRM solution. She will share how Salesforce.com leverages feedback gathered by CustomerSat Enterprise to respond to clients who require immediate attention, identify untapped opportunities, and communicate valuable information throughout the organization. Download the PDF file.

Collecting Feedback is a Start! Now Do Something With It!
Windows Media Player (.wmv)
Vito Wasniewski, Senior Principal at Amdocs, Inc., describes the tools he and his team use to analyze feedback, create action plans for improvement, and implement and execute those plans. Most organizations collect customer feedback, but few have a clearly constructed methodology and tangible process to make data actionable? Amdocs does! And it works. View the recording to find out more. Download the PDF file.

Case Studies

Customer Solution Description

Canon U.S.A.

Canon U.S.A. thrives in the competitive digital products market by providing a complete product experience, leveraging CustomerSat Enterprise to deliver industry-leading customer support and build loyalty. Read the Case Study >

Digital Insight

Financial services company drives corporate growth through CustomerSat’s feedback solutions. Read the Case Study >

Honeywell GBS

Honeywell Global Business Services (GBS) improves customer satisfaction through automated feedback measurement and actions. Read the Case Study >

SimplexGrinnell

Quick response to customer issues increases primary satisfaction indicator by 210% since program's inception.
Read the Case Study >

Wind River

Wind River, a global leader in device software optimization, uses fact-based customer intelligence to propel performance. Read the Case Study >

White Papers

Title

Saving At-Risk Customers and Revenue through Survey Action Management

9 Critical Steps in Designing Enterprise-Wide Feedback Systems

Measuring the ROI of Real-time Feedback Analytics

Real-Time Feedback Analytics: Building Revenue and Customer Loyalty

Scorecarding Customers and Prospects

Data Sheets

CustomerSat™10
Collect feedback via all channels across the enterprise, manage sampling and action, analyze feedback, and control your business views with CustomerSat 10 Enterprise Feedback Manager.

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CustomerSat Research & Consulting Services
CustomerSat Research & Consulting Services ensures your success in customer feedback and provides the expertise to transform your strategic goals into concrete business outcomes.

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CustomerSat ACE™ Audit and Certification
Certify your customer feedback programs through an independent audit based on industry standard benchmarks and best practices.

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CustomerSat for AppExchange
CustomerSat for AppExchange™ brings the leading on-demand Enterprise Feedback Management (EFM) system — CustomerSat — to the leading on-demand CRM system — Salesforce.

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CRM Connect™
Leverage your CRM System to fuel sampling and survey reach.

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CustomerSat Six Sigma Solutions
Enable Six Sigma teams to collect and act on Voice of Customer Data.

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