CustomerSat's Internet Survey System Helps Bay Area Residents "Spare The Air"
Web Survey System by CustomerSat Selected to Automate Online Survey Process
Mountain View, CA, September 28, 2000 -
CustomerSat, Inc., specialists in delivering online customer
satisfaction solutions, today announced its participation
in the successful deployment of the Bay Area Air Quality Management
District's (BAAQMD) email notification to nearly 10,000 Spare-the-Air
participants, asking them to make clean air commute choices
due to predicted poor air quality on Monday, and Tuesday September
18 & 19, 2000.
CustomerSat and their staff provided the first step in the
communication process -- delivering the email notifications.
Then, using CustomerSat's Web Survey System and its ability
to process email surveys, each Spare-the-Air participant will
be sent a notice asking to provide immediate feedback via
an online survey.
"The follow-up survey is a critical part of the Spare-the-Air
program," explained Will Taylor, Public Information Officer
at BAAQMD. "Using CustomerSat.com's Web Survey System, along
with their ability to process email survey forms, we get valuable
information that will let us evaluate what people did or did
not do to Spare-the-Air, and measure the success of the program."
CustomerSat's Web Survey System, a comprehensive online customer
satisfaction measurement solution, is the engine that drives
the online survey process.
"We are excited to be part of this important program," said
John Chisholm, CustomerSat CEO. "Our feedback system is designed
to help companies obtain immediate customer feedback via the
Internet. Automating the notifications and integrating them
into our survey process is an excellent way to connect with
Spare-the-Air participants."
CustomerSat began its involvement with the Spare-the-Air
campaign in June 2000, providing a hosted web and email solution
through which Bay Area residents could register to participate.
Registrant information contained demographic data, driving
habits (for evaluation of survey data), and email addresses
for deploying Spare-the-Air notification and surveys. This
database is updated continuously to ensure all registered
participants receive Spare-the-Air notification in a timely
manner through CustomerSat's email notifications, followed
by an online survey request.
About CustomerSat
CustomerSat.com provides online solutions for measuring,
building, and real-time reporting of customer satisfaction.
With leading-edge technologies and proven market research
techniques, users can track customer satisfaction at every
interaction point -- using technologies like PopUp and PopUp-on-Exit™
for feedback about their website, and online transaction-based
surveys that connect with users' CRM system to query customers
within minutes of completing a service call. The company is
headquartered in Mountain View, California. For more information,
visit http://www.customersat.com
or call 800/372-7772.
|
